MENU

About

Hi there people of the internet, I'm Heather, the current Director of Marketing for the wonderful world of SWA! I consider myself fortunate to spend each day working with a passionate, talented, and fun group of people. I earned a bachelor's degree in urban planning, but have pursued marketing in my professional career; my role at SWA has afforded me the opportunity to combine the best of both worlds to help make a positive impact on our buildings and communities.

Posts by Heather Breslin

We Need Your Feedback! Take Our Short Survey!

A big “thank you” for listening to the first season of Buildings + Beyond! Podcasting has been a very exciting challenge and we are looking forward to having informative discussions with some of the industry’s most reputable experts in season two!

To continue improving Buildings + Beyond, we need your help. The survey only takes a few minutes and your feedback will have a big impact on the content for season two.

*Don’t forget to include your shipping address if you would like us to send you an “official” Buildings + Beyond magnet! 

Take the Survey!

 

Wishing You a Sustainable-ish Holiday Season

Whether you’re a Clark Griswold or an Ebenezer Scrooge, it’s that time of year again: the holiday season is upon us.

dog holiday

A less-than-enthusiastic participant of a holiday photo shoot.

Even those of us who try to live a greener, more eco-conscious lifestyle have a tendency to abandon ship and surrender to the flow of unabashed consumerism and waste in the name of “just getting it done.” It’s hard to put added pressure on ourselves to be mindful of our environmental impact when there are gifts to be purchased, cards to be sent, stockings to be hung, and photos of dogs in Santa hats to be taken.

But you don’t need to do it all to have an impact.

Find one or two ways to improve your holiday traditions by making them greener. Perhaps pick the ones that justify you doing less work in the name of the environment (Reusable bags instead of gift wrap? Yes please). Think of it as a gift to Mother Earth or humanity, or as a way to further annoy that aunt who just can’t understand why on earth you would want use cloth diapers. Sigh.

Here are some ideas, tips, and tricks to help you be just a little more sustainable this holiday season:

(more…)

From Cradle to Cradle: Understanding Sustainable Supply Chain

Many green building programs put a heavy emphasis on not only the sustainability of a building once it is built, but increasingly so on the sourcing and management of building materials in an environmentally responsible way. Sustainable Supply Chain (SSC), sometimes referred to as “cradle-to-cradle,” is the standard term to reference this process. But, what does it mean?

Circular Sustainable Supply Chain

Circular Sustainable Supply Chain Image via https://www.cerasis.com

What is a Sustainable Supply Chain?

SSC embodies a cyclical approach to manufacturing that considers both the recovery and reuse of materials. This supply chain’s reverse logistics strives to continually sustain itself by returning materials to the land in either a safe molecular form or by continually reusing those materials for future products. Fully developed SSC’s consider sustainability for every contributor at every step – from design to manufacture, transportation, and storage to eventual end-of-life with a goal of re-use, recycling, or low impact disposal. This forward-thinking perspective serves to reduce waste, promote ethical and socially beneficial manufacturing practices, minimize or eliminate adverse health impacts, and enable compliance with increasingly stringent regulations. (more…)

Harvey and Irma: Hurricanes, Floods, and the Days After

They call it hurricane season. That time of year when tropical depressions form off the west coast of Africa somewhere north of the equator. The rotation of the earth and the prevailing winds cause these low-pressure pockets to migrate slowly westward, and if conditions are apt, pick up strength along the way.

As deadly and destructive as hurricane winds are, it is typically the associated water that causes the most physical damage: horizontal rain at 100 mph overwhelming already stressed buildings, prolonged periods of heavy rain inundating drainage infrastructure, and coastal storm surges pushing tidal waters many feet above normal.

Hurricane Irma

Hurricane Irma, a record Category 5 storm, is seen in this NOAA National Weather Service National Hurricane Center image from GOES-16 satellite taken on September 5, 2017. Courtesy NOAA National Weather Service National Hurricane Center/Handout via REUTERS

As of this writing Hurricane Irma is just north of Puerto Rico with Category 5, 185 mph winds. And Harvey, a rain event lasting days and dumping up to 50 inches of rain ravaged Texas and Louisiana one week ago. Because of where and how we chose to build our communities, these disaster events will remain inevitable. There are concrete steps we can and should take to improve the resiliency and disaster resistance of the buildings we build, but in reality, much of what we built in the past is disaster prone and not resilient. (more…)