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Hotel Marcel: An Adaptive Reuse of the Historic Pirelli Building

Market: Commercial - Hospitality
Type: Hotel, Mid-rise
Location: New Haven, CT
Developer/Owner: Becker + Becker
Architect: Becker + Becker
Building Size: 111,000 GSF
Project Services: Accessibility consulting, Enclosure consulting, Passive House design, Sustainability consulting
Certification (pending): LEED v4 BD+C: Hospitality Platinum, Passive House EnerPHit

Project Background:

The Pirelli Building, designed by Modernist architect Marcel Breuer in 1967, is located adjacent to I-95 in New Haven, CT. Armstrong Rubber owned this unique, panel-clad lab and office space from 1970 to 1988. It was later purchased by the Pirelli tire company (1988-2003) and subsequently by IKEA (2003-2019), but was left vacant for two decades. The building was listed on the Connecticut Register of Historic Places in 2000.

Now, Becker + Becker has transformed the Pirelli Building into a net-zero, all-electric boutique hotel and conference facility named after its original designer. The building’s proximity to the highway along with its restaurant and conference space make it a convenient business meeting location.

Becker + Becker strives to revitalize urban communities through the retrofit of historic buildings, and the team used an integrated design strategy and interdisciplinary solutions to solve unique building challenges. Hotel Marcel sets the bar high for future retrofit projects. The team is pursuing EnerPHit and LEED Building Design + Construction (BD+C): Hospitality Platinum certifications. After a full year of operation, it will submit utility documentation for New Building Institute’s Net Zero certification.

Becker + Becker’s objective to pursue Passive House certification results in energy savings, increased occupant comfort, and building durability. The building features an all-electric commercial kitchen to service hotel guests, complete with electric appliances and ventless hoods. On-site, rooftop, and carport photovoltaic systems offset 100% of the building’s greater energy loads, working toward the net-zero operation. The solar PV canopies for electric car charging and rooftop solar enable the building to react to demand response signals from the utility grid.

Awards:

Watch the video about the construction of Hotel Marcel:

Project Services:

SWA provided LEED BD+C: Hospitality Platinum and Passive House certification services, including review of interior materials, Passive House design analysis, plan reviews, and on-site testing and verification required for certification.

SWA’s Enclosures team performed condition assessments and moisture and thermal analysis and recommended continuous insulation and thermal break strategies as well as continuous air-barrier design for the existing precast concrete façade. In addition, the team led the installation of “historically correct” triple-glazed windows in coordination with the U.S. Department of the Interior and the Connecticut State Historic Preservation Office (SHPO) to replace the original single-glazed windows.

SWA’s Accessibility team continues to provide compliance consulting services to help ensure that the project meets accessible design and construction requirements under the Americans with Disabilities Act and Chapter 11: Accessibility of the CT State Building Code.

Photography courtesy of Becker + Becker; Video courtesy of Consigli Construction

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