By Chris Kramer, Sustainability Consultant
What Homebuyers are Looking For
A report published recently by Shelton Group has found that current and potential homeowners prioritize the value of energy efficient features over other luxurious amenities. In their annual Energy Pulse study, Shelton Group found that 85% of potential homebuyers would be willing to pay for an ENERGY STAR® Certified Home and that the ENERGY STAR appliances would be a more valuable addition to their home than a pool, state-of-the-art sound system, or home theater. These findings are illustrative of a growing trend in the homeowner demographic to seek new ways of cutting annual energy costs. With the average American household currently spending $2,150 on energy bills, upgrading old appliances and light fixtures to new ones that use less energy can go a long way in reducing this annual expenditure.